reflection on CLICK

The study of idea diffusion or how ideas and technological innovations spread through society was on mind of Harvard sociologist Bryce Ryan when he ventured out to a Lowa cornfield at 4 a.m. On a summer day in 1939. Countless marketing texts and landmark
These researches categorize how people react to new technology by placing them into these groups: innovators, early adopters, early majority, late majority, and the laggards. The largest of all this group consist of 39% of the population have an age range of 18-24years of age. These people could be called the early adopters.